Story Matters: Low Cost Ways to Grow Buzz & Build Brand - June 30

June 19, 2009

Event: Wednesday, June 30, 6:30‐8:30 p.m.
Satellite Telework Centers
6262 Highway 9 in Felton, California

• Do enough people really know and understand what makes your product and services special?

• Is your marketing and sales budget constrained by time and resources?

• Have you taken inventory of your story assets?

The shortest distance between two people is a  story. Every business has a treasure chest of stories
waiting to be leveraged. These are your assets;  don’t let them go without putting them to work.

Spend an engaging evening with world‐renowned story expert and author Terrence Gargiulo to unlock your chest of stories. During this hands‐on session  Terrence will share simple tools for finding stories and explore cost effective strategies for how to use them. Start putting stories to working your organization to generate excitement, build your brand, and reach more customers.

Terrence L. Gargiulo, MMHS is an eight times author, international speaker, organizational
development consultant and group process facilitator specializing in the use of stories. He holds
a Master of Management in Human Services from the Florence Heller School, at Brandeis
University, and is a recipient of Inc. Magazine’s Marketing Master Award, the 2008 HR
Leadership Award from the Asia Pacific HRM Congress, and is a member of Brandeis University’s
athletic Hall of Fame. He has appeared on Fox TV, CN8, and on CNN radio among others.

Price: $35

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