New words and new names are appearing for what we do

June 28, 2009

Check out “Worldwide Workplace: The Web Commuting Imperative”. The report was commissioned by Citrix, makers of GotoMeeting and related products. Instead of telecommuting, we’re now “web commuting” and “work-shifting”. Actually, there’s some interesting stuff in the survey on telecommuting patterns and issues.

Telecommuting grew by 43%, to 34 million workers in the US from just 2003 to 2008. This group is expected to grow to 63 million by 2016, and there really isn’t a concerted effort to look holistically at the impacts these changes mean for workplaces, communities and families. Citrix is supporting the formation of the Worldwide Workplace Council, which has some interesting names on it (although I can’t find a website for it yet.)

As I’ve been calling on tech companies, the similarities are noteworthy: everybody has telecommuters; most allow it unofficially and look the other way; most managers still want butts in seats.

We need a concerted effort to look at the 21st century workplace. It’s dispersed, it’s connected. It can also be isolating, if we’re not careful, while on the other hand, filled with distractions. I wonder if most of the productivity gains from telecommuting come from people just working longer hours…

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