33.7 million teleworkers in 2008 – report

February 22, 2009

The number of U.S. employees who worked remotely at least one day per month increased 39 percent the past two years, from approximately 12.4 million in 2006 to 17.2 million in 2008, according to WorldatWork, the global human resources association that studies telework as a tool to attract, motivate and retain employees. In its survey brief Telework Trendlines™ 2009, WorldatWork reports that the sum of all teleworkers – employees, contractors and business owners – has risen 17 percent from 28.7 million in 2006 to 33.7 million in 2008.

Key findings of the report include:

  1. The number of employee telecommuters in the U.S. increased 39 percent, from 12.4 million in 2006 to 17.2 million in 2008.
  2. The sum of all teleworkers – employees, contractors and business owners –climbed 17 percent from 28.7 million in 2006 to 33.7 million in 2008; 43 percent from 2003 to 2008.
  3. There is a shift away from full-time telework to occasional telework: the number of employed teleworkers who work remotely at least once a month grew while the number of those who work remotely almost every day decreased slightly.
  4. The most common locations for remote work are home (87 percent), a customer’s place of business (41 percent) and car (37 percent). Restaurants and libraries are becoming less common locations for telecommuting.
  5. 61 percent of employed respondents who are not currently working remotely but feel they could said they are unwilling to give up some pay in exchange for being allowed to telecommute.

To access a full copy of the survey report, visit www.workingfromanywhere.org.

Know your social media consultant

February 6, 2009

With all the talk of social media benefits to businesses, there’s remarkable little on how to go about determining whether someone who claims to be a social media expert can deliver on their promises.

Suw Charman-Anderson with Corante’s Strange Attractor blog has a great post today on what to look for in a social media consultant: “How to tell if your social media consultant is a lemon.

Samir Balwani writing for Mashable also has a great post on 10 of the Smartest Big Brands in Social Media. I’m partial to what StarBucks is doing in allowing its customers to make suggestions and have them rated by other customers.

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